Pureniti was founded by a team of CPAs who have worked throughout the Professional Services universe as auditors, CSAT sales experts, diligence advisors, legal consultants, corporate strategists, private equity advisors, and lower-middle market business operators. We saw an opportunity to improve client experience by customizing traditional feedback communications to specific industries and types of work.

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Our goal is to ‘platformitize’ the engagement experience through intentional data collection customized for the specific work delivered. This data will help support strategy development, translating client driven feedback into actionable insights.

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We believe Professional Service firms should strive to deliver value to their clients. We want to help them identify what that value is and who is driving it. We are relentless in our pursuit and view those who use Wingfoot as partners in the quest to deliver value and treat every client as if they were your most precious asset.